
Privacy Policy
At Briggo Media Tech LLP ("Briggo", "we", "us", or "our"), a limited liability partnership registered under the laws of India with its registered office in Surat, Gujarat, we take the privacy and security of your personal data extremely seriously.
This Privacy Policy describes how we collect, use, store, share, and protect personal information when you:
- Use our Instagram automation platform and related services (the "Services")
- Visit our website at briggo.in (the "Site")
- Use our mobile applications
- Interact with us through email, support channels, or other means
By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services.
This Privacy Policy is incorporated into and forms part of our Terms of Service
1. Information We Collect
We collect and process the following categories of personal information:
1.1 Account Information
When you create an account with Briggo, we collect:
- Full name
- Email address
- Phone number
- Password (encrypted)
- Business name and information
- Profile picture (if provided)
- Account preferences and settings
- Instagram, Facebook, and other social media account credentials and tokens (for integration purposes)
1.2 Payment and Financial Information
To process payments for our Services, we collect:
- Credit/debit card information (last four digits only)
- UPI VPA details
- Bank account information (where applicable)
- Billing address
- Payment transaction history
- Invoice details
- Tax identification information (GSTIN, PAN, etc.)
Important: We use third-party payment processors (Payment Service Providers or "PSPs") to handle payment transactions. Full payment card details are collected and stored by our PSPs, not by Briggo directly. We only retain limited payment information necessary for billing, refunds, and reconciliation purposes.
1.3 Contact and Communication Information
We collect information when you communicate with us:
- Support request details and correspondence
- Email communications
- Chat messages and attachments
- Feedback and survey responses
- Event registration information
- Newsletter subscription details
- Contact form submissions
- Phone call recordings (with your consent, for quality and training purposes)
1.4 Usage Data and Technical Information
When you use our Services, we automatically collect:
- IP address
- Browser type and version
- Operating system and device type
- Geographic location (city, state, country)
- Pages visited and features used
- Time spent on pages and features
- Click-through patterns and navigation paths
- Timestamps of actions and events
- Referral source (how you found our Site)
- Session duration and frequency
- API calls and responses
- Error logs and crash reports
- Performance metrics
1.5 Customer Content and Automation Data
When you use our Services to create automation flows and interact with your end users:
- Chat flow content and automation scripts
- Templates and message content
- Subscriber and contact information that you upload
- Conversation logs and message history
- Media files (images, videos, documents)
- Analytics and engagement metrics
- Tags, labels, and custom fields
- Integration data from connected platforms
Important: This is data that YOU collect from YOUR users through our platform. We process this data solely on your behalf as a data processor, and you remain the data controller. See Section 6 for more details.
1.6 Social Media Integration Data
When you connect third-party accounts (Instagram, Facebook, WhatsApp, etc.):
- Account IDs and profile information
- Access tokens and permissions
- Connected pages and accounts
- Follower counts and engagement metrics
- Posts, comments, and messages (as authorized)
- Profile pictures and public information
1.7 Cookies and Similar Technologies
We use cookies, web beacons, pixels, and similar technologies to collect:
- Website usage patterns
- User preferences and settings
- Authentication information
- Analytics data
- Marketing and advertising effectiveness data
See Section 11 for detailed information about cookies.
1.8 Information from Third Parties
We may receive information about you from:
- Payment processors (transaction status, payment verification)
- Social media platforms (profile information, authentication data)
- Marketing partners and analytics providers
- Business partners and affiliates
- Public databases and data aggregators
- Fraud prevention services
1.9 Sensitive Personal Information
We explicitly request that you DO NOT provide us with sensitive personal information, including:
- Aadhaar card numbers or other government-issued identification numbers
- Financial account passwords or PINs
- Health or medical information
- Biometric or genetic data
- Racial or ethnic origin
- Political opinions or affiliations
- Religious or philosophical beliefs
- Trade union membership
- Sexual orientation or sexual life information
- Criminal history or offenses
If you inadvertently provide such information, please contact us immediately at support@briggo.in so we can delete it.
2. How We Collect Information
We collect information through the following methods:
2.1 Direct Collection
- Information you provide when creating an account
- Details you enter when using the Services
- Data you submit through forms on our Site
- Information you provide in support requests
- Content you upload to the platform
2.2 Automatic Collection
- Technical data collected automatically when you use the Services
- Cookies and tracking technologies on our Site
- Log files and server data
- Mobile device information when using our apps
2.3 Third-Party Sources
- Integration platforms (Instagram, Facebook, WhatsApp, Google)
- Payment service providers
- Analytics and marketing tools
- Fraud prevention services
- Public databases
2.4 From Your Users (Customer Content)
- Information your end users provide through chat interactions
- Subscriber data you import into the platform
- Engagement and analytics data from your campaigns
3. How We Use Your Information
We use your personal information for the following purposes:
3.1 To Provide and Operate the Services
- Create and manage your account
- Process your transactions and send billing invoices
- Deliver the Instagram automation features
- Enable integrations with third-party platforms
- Store and manage your content and data
- Provide customer support and respond to inquiries
- Send service-related notifications and updates
3.2 To Improve and Develop the Services
- Analyze usage patterns and trends
- Conduct research and development
- Test new features and functionality
- Debug and fix technical issues
- Optimize performance and user experience
- Develop new products and services
3.3 To Communicate with You
- Send transactional emails (receipts, confirmations, alerts)
- Provide customer support and respond to requests
- Send service announcements and updates
- Notify you of security issues or policy changes
- Send marketing communications (with your consent)
- Conduct surveys and request feedback
- Send event invitations and reminders
3.4 For Marketing and Promotional Purposes
- Send promotional emails and offers (you can opt-out)
- Display targeted advertisements
- Analyze marketing campaign effectiveness
- Conduct market research
- Promote new features and services
- You can opt-out of marketing communications at any time by clicking "unsubscribe" in emails or contacting support@briggo.in
3.5 For Security and Fraud Prevention
- Verify your identity and authentication
- Detect and prevent fraud, abuse, and illegal activity
- Monitor for security threats and vulnerabilities
- Enforce our Terms of Service
- Protect our rights, property, and safety
- Protect the rights and safety of our users and the public
3.6 For Legal and Compliance Purposes
- Comply with applicable laws and regulations
- Respond to legal processes (subpoenas, court orders)
- Cooperate with law enforcement and regulatory authorities
- Enforce our agreements and policies
- Resolve disputes and claims
- Maintain records as required by law
- Comply with tax and accounting obligations
3.7 For Business Operations
- Manage our relationship with business partners
- Conduct business transactions (mergers, acquisitions)
- Perform internal audits and quality control
- Maintain business records
- Exercise and defend legal rights
3.8 With Your Consent
- For any other purpose disclosed to you at the time of collection
- For purposes you explicitly consent to
4. How We Share Your Information
We do NOT sell your personal information to third parties for commercial or advertising purposes.
We share your information only in the following circumstances:
4.1 Service Providers and Processors
We share data with third-party service providers who perform services on our behalf:
- Infrastructure and Hosting:
- Cloud storage providers (AWS, Google Cloud, etc.)
- Content delivery networks (CDNs)
- Server and infrastructure providers
- Payment Processing:
- Payment gateways (Razorpay, Stripe, PayPal, etc.)
- Banking and financial institutions
- Fraud prevention services
- Communication Services:
- Email service providers (for sending transactional and marketing emails)
- SMS gateway providers
- Push notification services
- Customer support platforms
- Analytics and Monitoring:
- Analytics platforms (Google Analytics, Mixpanel, etc.)
- Performance monitoring tools
- Error tracking and debugging services
- Marketing and Advertising:
- Marketing automation platforms
- Advertising networks (Google Ads, Facebook Ads)
- Social media platforms
- CRM systems
4.2 Third-Party Integrations
- Google services
- Other messaging and social media platforms
You control which platforms you connect and what data is shared through integration settings.
4.3 Business Partners
- Joint event organizers and co-marketing partners
- Resellers and distribution partners
- Technology partners and integrations
4.4 Professional Advisors
- Lawyers and legal counsel
- Accountants and auditors
- Tax advisors
- Insurance providers
- Business consultants
4.5 Corporate Transactions
- Merger, acquisition, or sale of assets
- Reorganization or bankruptcy
- Financing or investment transactions
Your data may be transferred to the acquiring entity. You will be notified of any such transfer, and the new entity will be bound by this Privacy Policy.
4.6 Legal Requirements and Protection
- In response to court orders, subpoenas, or legal processes
- To comply with applicable laws and regulations
- To cooperate with law enforcement and regulatory authorities
- To enforce our Terms of Service and agreements
- To protect our rights, property, and safety
- To protect the rights, property, and safety of our users and the public
- To detect, prevent, or address fraud, security, or technical issues
Before disclosing information to authorities, we carefully verify the legitimacy of requests and disclose only what is legally required.
4.7 With Your Consent
We may share your information for any other purpose with your explicit consent or at your direction.
4.8 Aggregated and Anonymized Data
We may share aggregated, de-identified, or anonymized data that cannot reasonably be used to identify you:
- For research and analytics purposes
- To describe our Services to partners and investors
- For marketing and promotional purposes
- For industry benchmarking
5. Data Processing for Customers
5.1 Our Role as Data Processor
When you use our Services to collect and manage information about your end users, subscribers, or customers (collectively "Subscriber Data"):
- You are the Data Controller responsible for Subscriber Data
- We are the Data Processor acting only on your instructions
- We process Subscriber Data solely to provide the Services to you
5.2 Your Responsibilities as Data Controller
As the Data Controller, you are responsible for:
- Obtaining all necessary consents from your subscribers
- Providing appropriate privacy notices to your subscribers
- Ensuring lawful collection and processing of Subscriber Data
- Honoring subscriber rights (access, deletion, etc.)
- Complying with all applicable data protection laws (GDPR, CCPA, Indian laws, etc.)
- Implementing appropriate security measures
- Responding to data subject requests from your subscribers
5.3 Data Processing Terms
For customers who require a formal Data Processing Agreement (DPA):
- We offer a standard DPA that incorporates Standard Contractual Clauses (where applicable)
- Request a DPA by contacting support@briggo.in
- Enterprise customers may negotiate custom DPA terms
5.4 Subscriber Rights and Requests
We have no direct relationship with your subscribers. Any subscriber who wishes to:
- Access their personal data
- Correct or update their information
- Delete their data
- Object to processing
- Exercise other privacy rights
Should contact YOU directly as the Data Controller. You are responsible for responding to such requests within legally required timeframes.
If a subscriber contacts us directly, we will refer them to you.
5.5 Sub-Processors
We use sub-processors (third-party service providers) to help provide the Services. A list of current sub-processors is available at briggo.in/sub-processors.
We will:
- Notify you of any new sub-processors (at least 30 days in advance where possible)
- Ensure all sub-processors have appropriate data protection agreements
- Remain liable for sub-processor compliance
6. International Data Transfers
6.1 Where Your Data May Be Stored
Your personal data may be stored and processed in:
- India (our primary data centers and operations)
- Other countries where our service providers maintain facilities
By using our Services, you acknowledge and consent to the transfer of your data to countries that may have different data protection laws than your jurisdiction.
6.2 Transfers Outside India
When we transfer data outside India, we implement appropriate safeguards:
- Standard Contractual Clauses (SCCs) approved by regulatory authorities
- Adequacy decisions (where applicable)
- Binding Corporate Rules (where applicable)
- Certifications and codes of conduct
- Your explicit consent (where required)
6.3 Your Rights Regarding Transfers
If you have concerns about international data transfers, contact us at support@briggo.in to discuss available options.
7. Data Retention
7.1 Active Account Data
We retain your personal data for as long as:
- Your account remains active
- Necessary to provide the Services
- Required to fulfill the purposes described in this Privacy Policy
7.2 After Account Termination
When you terminate your account:
- Active system data: Deleted within 90 days
- Backup systems: Data may persist up to 180 days
- Legal and compliance data: Retained as required by law
7.3 Specific Retention Periods
- Account Information: Duration of account + 90 days (or longer if required by law)
- Financial Records: Minimum 7 years (as required by Indian tax and accounting laws)
- Communication Records: Duration of account + 1 year (or longer if needed to resolve disputes)
- Technical Logs: 12-24 months (for security and debugging purposes)
- Marketing Data: Until you opt-out or request deletion (whichever is earlier)
- Legal Hold Data: Duration of legal matter + applicable statute of limitations
7.4 Anonymized and Aggregated Data
We may retain anonymized or aggregated data indefinitely for:
- Analytics and research
- Product development
- Business intelligence
Such data cannot be used to identify you.
7.5 Legal Obligations
We may retain data longer than specified periods when:
- Required by applicable law or regulation
- Necessary to comply with legal obligations
- Required for litigation or dispute resolution
- Needed to protect rights, safety, or property
- Necessary to enforce our agreements
7.6 Data Deletion Requests
To request early deletion of your data, contact support@briggo.in. We will delete your data as soon as reasonably possible, subject to:
- Technical feasibility
- Legal retention requirements
- Legitimate business needs
- Backup and disaster recovery cycles (up to 180 days)
8. Your Privacy Rights
8.1 Rights Available to All Users
- Access: You can request access to your personal data we hold.
- Correction: You can request correction of inaccurate or incomplete data.
- Deletion: You can request deletion of your personal data (subject to legal retention requirements).
- Data Portability: You can request a copy of your data in a structured, machine-readable format.
- Opt-Out of Marketing: You can opt-out of marketing communications at any time.
- Account Settings: You can update your account information and preferences directly in your account settings.
8.2 How to Exercise Your Rights
To exercise any of these rights:
- Email: support@briggo.in
- Subject Line: "Privacy Rights Request - [Type of Request]"
- Include:
- Your full name
- Email address associated with your account
- Account ID (if applicable)
- Specific request details
- Proof of identity (we may request additional verification)
- Response Time: We will respond within:
- 30 days for most requests
- 45 days for complex requests (with notification of extension)
- As required by applicable law (e.g., 1 month for GDPR requests)
8.3 Identity Verification
To protect your privacy, we will verify your identity before processing requests. We may request:
- Government-issued ID
- Confirmation of email ownership
- Answer to security questions
- Other verification methods
8.4 Limitations on Rights
Your rights may be limited or denied if:
- Required by law or legal obligation
- Necessary for legal claims or defense
- Would adversely affect the rights of others
- Request is manifestly unfounded or excessive
- Data has been anonymized and cannot be re-identified
We will explain the reason for any limitation or denial.
9. Cookies and Tracking Technologies
9.1 What Are Cookies
Cookies are small text files stored on your device when you visit our Site. They help us provide, protect, and improve our Services.
9.2 Types of Cookies We Use
- Essential Cookies (Always Active):
- Authentication and security
- Account functionality
- Load balancing
- Fraud prevention
These are necessary for the Site to function and cannot be disabled.
- Functional Cookies (Always Active):
- Remember your preferences
- Provide enhanced functionality
- Remember language settings
- Analytics Cookies (Can Be Disabled):
- Google Analytics
- Usage pattern analysis
- Performance monitoring
- Error tracking
- Marketing Cookies (Can Be Disabled):
- Facebook Pixel
- Google Ads
- LinkedIn Insight
- Retargeting campaigns
9.3 Other Tracking Technologies
- Web Beacons/Pixels: Small graphic images that track email opens and web page visits.
- Local Storage: Browser storage for preferences and temporary data.
- Session Storage: Temporary storage cleared when you close your browser.
- SDKs (in Mobile Apps): Software development kits for analytics and functionality.
9.4 Third-Party Cookies
- Google Analytics
- Other analytics and advertising partners
These third parties have their own privacy policies governing cookie use.
9.5 Cookie Management
Browser Settings: You can control cookies through your browser settings:
- Block all cookies
- Block third-party cookies
- Delete cookies
- Receive notifications when cookies are set
Note: Disabling essential cookies may affect Site functionality.
Opt-Out Tools:
- Google Analytics Opt-Out: tools.google.com/dlpage/gaoptout
- Network Advertising Initiative: optout.networkadvertising.org
- Digital Advertising Alliance: optout.aboutads.info
- Email Tracking: To opt-out of email tracking pixels:
- Disable images in your email client
- Unsubscribe from marketing emails
9.6 Do Not Track Signals
Our Site does not currently respond to "Do Not Track" browser signals. However, you can use the opt-out tools above to control tracking.
9.7 Cookie Policy
For detailed information, see our Cookie Policy at [briggo.in/cookie-policy]
10. Third-Party Services and Links
10.1 Third-Party Websites and Services
Our Services may contain links to third-party websites, services, and applications:
- Social media platforms
- Payment processors
- Integration partners
- Resource websites
- Partner sites
We are not responsible for:
- Privacy practices of third-party sites
- Content on third-party sites
- Security of third-party sites
- Terms of use of third-party sites
10.2 Third-Party Privacy Policies
Third-party services have their own privacy policies. We encourage you to review:
- Instagram/Facebook: facebook.com/privacy
- Google: google.com/privacy
- WhatsApp: whatsapp.com/privacy
- Payment processors' privacy policies
10.3 Social Media Plugins
Our Site may use social media plugins (Facebook Like, Twitter Share, etc.). These plugins may:
- Set cookies
- Track your browsing behavior
- Collect information about your visit
We do not control these plugins. Review the privacy policies of respective platforms.
10.4 Integration Risks
When you connect third-party accounts (Instagram, Facebook, etc.) to our Services:
- You grant us permission to access certain data from those platforms
- Those platforms' privacy policies govern what they share with us
- You can revoke access at any time through platform settings or our account settings
10.5 No Endorsement
Links to third-party sites do not constitute endorsement by Briggo.
11. Children's Privacy
11.1 Age Restriction
Our Services are NOT intended for individuals under 18 years of age.
We do not knowingly collect personal information from anyone under 18.
11.2 Parental Responsibility
We encourage parents and guardians to:
- Monitor their children's online activities
- Teach children about online privacy
- Use parental control tools
11.3 Accidental Collection
If we learn that we have collected personal information from someone under 18:
- We will delete that information promptly
- We will terminate the account
- We will not use the information for any purpose
11.4 Parental Rights
If you are a parent or guardian and believe your child under 18 has provided us with personal information:
Contact us immediately at: support@briggo.in
Include:
- Child's name and email
- Your relationship to the child
- Proof of parental authority
We will investigate and take appropriate action within 48 hours.
11.5 No Sale of Minor Data
We do not sell personal information of minors under 18 (nor do we sell any personal information).
12. Data Security
12.1 Security Measures
We implement reasonable technical and organizational measures to protect your personal data:
Technical Safeguards:
- Encryption in transit (TLS/SSL)
- Encryption at rest for sensitive data
- Secure authentication mechanisms
- Regular security updates and patches
- Firewalls and intrusion detection systems
- Access controls and authentication
- Secure APIs and integrations
Organizational Safeguards:
- Employee training on data protection
- Background checks for employees with data access
- Confidentiality agreements with staff and contractors
- Access limited to need-to-know basis
- Regular security audits and assessments
- Incident response procedures
- Vendor security assessments
Physical Safeguards:
- Secure data center facilities (via hosting providers)
- Physical access controls
- Environmental controls
12.2 Payment Security
Payment information is processed by PCI-DSS compliant payment processors. We do not store full payment card details on our servers.
12.3 Limitations of Security
Despite our efforts, no security measures are 100% secure. We cannot guarantee:
- Absolute security of data transmission over the internet
- Prevention of all unauthorized access
- Protection against all security breaches
We do not warrant or represent that your data will be protected against loss, misuse, or alteration by third parties.
12.4 Your Security Responsibilities
You are responsible for:
- Maintaining confidentiality of your password
- Using strong, unique passwords
- Not sharing your account credentials
- Logging out after using shared devices
- Keeping your contact information current
- Enabling two-factor authentication (where available)
- Reporting suspicious activity immediately
- Installing security updates on your devices
- Using secure networks when accessing the Services
If you suspect unauthorized access to your account, immediately:
- Change your password
- Contact us at support@briggo.in
- Review recent account activity
12.5 Third-Party Security
We cannot control or guarantee the security practices of:
- Third-party platforms you integrate (Instagram, Facebook, etc.)
- Payment processors
- Your own devices and networks
- Your end users' devices and networks
12.6 Security Questions
If you have questions about the security of your personal data, contact support@briggo.in.
13. Data Breach Notification
13.1 Our Commitment
We take data breaches seriously and have incident response procedures in place.
13.2 What We Will Do
In the event of a data breach that affects your personal information, we will:
Immediate Actions (Within 24-48 Hours):
- Contain and investigate the breach
- Assess the scope and impact
- Take steps to prevent further unauthorized access
- Preserve evidence
Notification (As Required by Law):
- To Affected Users: Within 72 hours of discovering the breach (or as required by applicable law)
- To Authorities: As required by Indian law, GDPR, or other applicable regulations
- To Partners: If their data is affected
13.3 What We Will Tell You
Our breach notification will include:
- Description of what happened
- Types of data involved
- Approximate number of affected individuals
- Potential consequences
- Measures we've taken to address the breach
- Steps you can take to protect yourself
- Contact information for questions
13.4 How We Will Notify You
We will notify you via:
- Email to your registered address
- In-app notification
- Notice on our website
- Other appropriate methods as required by law
13.5 Your Responsibilities After a Breach
If we notify you of a breach:
- Change your password immediately
- Monitor your accounts for suspicious activity
- Be alert for phishing attempts
- Review your account activity
- Consider enabling additional security measures
- Follow our recommended protective actions
13.6 Reporting Security Issues
If you discover a security vulnerability:
- Email: support@briggo.in
- Include:
- Description of the vulnerability
- Steps to reproduce (if applicable)
- Potential impact
- Your contact information
We appreciate responsible disclosure and will investigate all reports promptly.
14. Changes to This Privacy Policy
14.1 Right to Modify
We reserve the right to update or change this Privacy Policy at any time to reflect:
- Changes in our Services or business practices
- Legal or regulatory requirements
- Technological developments
- Industry best practices
- Customer feedback
14.2 Notice of Material Changes
For material changes that significantly affect your privacy rights:
- We will notify you at least 30 days in advance via:
- Email to your registered address
- Prominent notice on our Site
- In-app notification
- We will clearly explain what has changed
- We will provide the effective date of changes
Material changes include:
- New purposes for data collection or use
- Sharing data with new categories of third parties
- Significant changes to your rights
- Changes to data retention periods
- New types of data collected
- Changes to security practices
14.3 Notice of Non-Material Changes
- For non-material changes (clarifications, minor updates, corrections):
- We will update the "Last Updated" date at the top of this policy
- Changes will be effective immediately upon posting
- We may (but are not required to) notify you
14.4 Your Acceptance of Changes
By continuing to use the Services after changes take effect, you accept the updated Privacy Policy.
If you do not agree to the changes:
- Stop using the Services
- Close your account
- Contact us with concerns at support@briggo.in
14.5 Reviewing Changes
We encourage you to:
- Review this Privacy Policy periodically
- Check the "Last Updated" date
- Read update notifications carefully
- Contact us with questions
14.6 Prior Versions
We may maintain prior versions of this Privacy Policy for your reference. Request previous versions by emailing support@briggo.in.
14.7 Effective Date
This Privacy Policy was last updated on the date shown at the top of this document and is effective as of that date.
15. Contact Us
15.1 General Privacy Inquiries
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices:
- Email: support@briggo.in
- Subject Line: "Privacy Inquiry - [Brief Description]"
15.2 Security Issues
For security-related concerns or to report vulnerabilities:
- Email: support@briggo.in
- Subject Line: "Security Issue - [Brief Description]"
15.3 Data Subject Rights Requests
To exercise your privacy rights (access, deletion, correction, etc.):
- Email: support@briggo.in
- Subject Line: "Privacy Rights Request - [Type of Request]"
- Include:
- Your full name
- Email address associated with your account
- Account ID (if applicable)
- Specific request details
- Verification information
15.4 Legal and Compliance
For legal notices, law enforcement requests, or compliance matters:
- Email: support@briggo.in
15.5 General Customer Support
For non-privacy-related questions:
- Email: support@briggo.com
- Website: https://briggo.in/contact